Starlight Event Brochure
Starlight approached Addison to design a event brochure for a fundraiser. The charity grants wishes for sick & terminally ill children, they wanted to promote the positive rather than the negative.
Many children who have their wishes granted get better or improve, because it shows them that there is hope, a light in the darkest of times. This is where the idea for the cover ‘creating light in the dark’ came from.
To emphasize this point, and keep the charity in peoples mind after the fundraiser, glow in the dark ink was used on the typography, so that when the guests left the event the book would light in the dark.
The overall feel for the brochure was fun and eclectic to highlight the type of work that the charity does, but still elegant and sophisticated to appeal to audience of donators.